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Four important trends in today’s passenger car market:
The Trend Toward Synthetic Motor Oils
North American demand for synthetic motor oils is growing. Increasingly stringent CAFE requirements and increased awareness of the benefits of synthetics are two of the drivers behind this growing demand. AMSOIL OE is an entry-level, full-synthetic motor oil designed for motorists seeking to move up from conventional motor oil and take advantage of the benefits of synthetic motor oil. AMSOIL XL offers additional engine protection for motorists desiring the convenience of extended service life.
The Continuing Environmental Trend
Recommended: AMSOIL XL Environmental pressures have placed greater demands on oil formulators to improve the quality of their products. AMSOIL offers a model program that lube center operators can embrace, which is not only environmentally wise, but economically suited for profit-mindedness as well: the AMSOIL XL Program, with drain intervals of up to 10,000 miles/six months.
The Trend Toward Performance
Recommended: AMSOIL OE and AMSOIL XL Drastic changes in engine design, with smaller, hotter engine compartments, tighter tolerances and emissions restrictions continue to place higher demands on lubricants. At the same time, vehicle manufacturers seek extended drains, cleaner engines, improved fuel economy, reduced oil consumption and better wear protection.
The Trend Toward Extended Drain Intervals
Recommended: AMSOIL XL Many lube operators are beginning to see the trend toward extended drain intervals as an opportunity, servicing customers who want the convenience without sacrificing protection. Offering properly priced, premium extended-drain oil frees up time and service bays, allowing shops to serve more regular customers. AMSOIL XL Synthetic Motor Oil has a service life of up to 10,000 miles or six months, whichever comes first (or longer when relying on factory-installed oil life monitoring systems).